An illustrated bookmark of the goddess Ariadne, designed to serve as a promotional piece for Ariadne Labs. They were handed out at book signings for the paperback release of Atul Gawande's Being Mortal.
The BetterBirth Program at Ariadne Labs provides coaching for the use of the WHO Safe Childbirth Checklist. As a designer, I support their efforts through conference presence, brochures, flyers, and social media graphics.
Booth wall layout for the Royal College of Obstetricians and Gynaecologists (RCOG) World Congress 2017 in Cape Town, South Africa.
A similar setup was used for a booth at the International Confederation of Midwives (ICM) 31st Triennial Congress in Toronto, Canada.
A series of designs for the Serious Illness Care Program at Ariadne Labs, which aims to increase the quality of end-of-life care through more, better, and earlier conversations between seriously ill patients and their clinicians.
A pop-up fabric wall display for use at conferences and events.
A set of two retractable banner displays.
The Serious Illness Care Program at the inaugural Compassion in Action Healthcare Conference in Boston, MA.
A simple visual overview of the Serious Illness Care Program's steps and key points.
I developed the brand book for Ariadne Labs to establish guidelines for employees and external collaborators. Some content (such as certain colors and program descriptions) already existed, and I designed, selected, and wrote a substantial amount from scratch. In addition, I developed letterhead, slides, and other templated materials to unify the brand. Excerpts follow below.
Various photos of plants and animals.